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Consumer

Our EM strategists warn that China’s overinvestment problem has no quick fix, keeping deflationary pressures in place and limiting upside for Chinese equities. Excessive domestic investment, driven by aggressive credit creation, is at the heart of China’s…
April retail sales slowed, but signs of resilience in discretionary spending and labor data suggest US consumers are holding up. Headline retail sales rose 0.1% m/m, above expectations but decelerating from the upwardly revised 1.7% March gain. Core sales…

Tariff front-running behavior makes the April hard economic data difficult to interpret, but we take the strong reading from Food Services spending as a signal that the US consumer has not yet buckled.

The rebound in Eurozone sentiment is encouraging but headwinds persist, justifying a defensive stance on European assets. The May ZEW expectations index jumped to 11.6 from -18.5 in the Eurozone, with Germany’s gauge also rising to beat estimates. However,…
Markets remain indifferent to soft data, but hard labor data still matters; a rise in jobless claims would offer a chance to extend duration. Survey-based indicators have collapsed, while hard data has held up, partly thanks to front-loading ahead of tariffs.…

Short-term pain from Trump-related concessions, fiscal tightening amid a US and Mexican slowdown, and rising labor slack will weigh further on Mexican assets. But long-run, policy direction will capitalize on the nearshoring trend and resume the trend of Mexican asset outperformance relative to other emerging markets.


It may take several months for the tariff shock and policy uncertainty to filter through the real economy, but survey-based data are already sending a warning. Equities have priced in a lot of good news, and investors are too sanguine about the risk of a US recession.

The Fed held rates steady this afternoon, and the timing of its next move will be dictated by whether the tariff shock to inflation is transitory or more long lasting.

Hard aggregate macro data series remain solid, but surveys of businesses and consumers continue to worsen and the list of consumer-facing companies lowering earnings estimates gets longer by the week. We believe surging equities are ignoring the adverse effects of tariffs and reiterate our defensive asset allocation recommendations.

April’s Eurozone inflation data supports BCA’s bullish Bund stance and cautious view on EUR/USD. Headline HICP inflation held steady at 2.2% y/y while core ticked up to 2.7% from 2.4%. Services inflation rebounded to 3.9%, driven by temporary…